Our team


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Bob Reed

CO-FOUNDER / PASSIONATE COACH

His unstoppable devotion to mentor and guide his team guarantees their continued success and growth at appFiles.

Importance of teaching

Bob spent most of his time teaching and mentoring those around him in various industries, including real estate. Whether in business or personal relationships it has been a passion of his to pass on what he has learned. His vast life experience has been an advantage to appFiles and he strives to pass this on to the next generation. His unparalleled commitment to his customers and team is what makes the difference everyday.

Similar passions

Bob knows the importance of surrounding yourself with people who share similar passions. Whether a fishing hobby or skill at work, it is important to know what drives the people around you. Bob believes that bringing similar passions together with encouragement and growth gives your business a very powerful tool. 

Knowing the challenges

It has been Bob’s unique pleasure to own, operate and manage countless businesses over the span of his life with colleagues, family and friends. Gaining intimate knowledge of the challenges small business owners face daily. appFiles has presented Bob an avenue to pass on that knowledge to customers and help them implement real solutions that can make a difference. 

Bringing it all together

Over the years Bob has formulated his own recipe for a successful business. If you know what drives your team, can identify challenges of the industry and stay in constant mentorship with those around you then success isn't what might happen. It’s what will happen.

Delivering on your word

It was easy for Bob to decide to join forces with appFiles. He has been in business with his family for years. So when his son asked Bob to help, he accepted. He feels when family calls you must show up. He carries this same philosophy to his customers. 

Finding your place

Walking this journey along-side his son, friends and customers is where he finds his joy and happiness.